Birthdate Co. Social Media Manager

I started working for Birthdate Co as a Social Media Intern in February of 2023. 
After two months, I was asked to join the team as Social Media Manager. In this role, I am responsible for creating and organizing the social media calendar. I create content, as well as implement UGC for their social media accounts. This includes Instagram, Tik Tok, and Threads.

 

I pay close attention to our analytics to see what our audience is engaging with, and use that to see what content to continue making, and changes that can be made. I keep a close eye on trends and popular audios we can use, and find a way for them to fit our brand image. I also engage with followers via comments and DMs.

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I have had hands on experience with influencer marketing, partnerships, and gifting, as well as sourcing brands and influencers for co branded giveaways.